Cookie Policy
Last updated: 2 August 2026
This Cookie Policy explains what cookies are, which cookies The Redwood Nutrition Review Ltd uses on https://elbowscrub.world/, and how you can manage your preferences. It should be read alongside our Privacy Policy.
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They allow the website to recognise your device on subsequent visits, remember your preferences, and collect information about how you use the site. Similar technologies include local storage, session storage, and pixel tags - we refer to all of these collectively as "cookies" in this policy.
2. Our Approach - Google Consent Mode v2
We implement Google Consent Mode v2 with all optional cookie categories set to denied by default. This means:
- Analytics and advertising cookies are not loaded until you actively choose to accept them.
- The consent state signal is sent to Google before any measurement tags fire.
- The following consent types are managed:
ad_storage,ad_user_data,ad_personalization,analytics_storage. - Essential cookies required for the site to function are always active and do not require consent.
You can update your preferences at any time by clicking "Manage" in the cookie banner at the bottom of any page.
3. Categories of Cookies We Use
3.1 Strictly Necessary Cookies
These cookies are essential for the website to function. They do not require your consent and cannot be disabled through our cookie banner.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
cookieConsent | This website | Stores your cookie consent preferences (accept/reject/custom) | 1 year (localStorage) |
| Session storage | This website | Temporary form state within a single browser session | Session |
3.2 Analytics Cookies
These cookies are placed only with your consent. They help us understand how visitors interact with our website so we can improve it.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
_ga | Google Analytics | Distinguishes unique users by assigning a randomly generated number as a client identifier | 2 years |
_ga_* | Google Analytics (GA4) | Stores and counts page views for GA4 measurement | 2 years |
_gid | Google Analytics | Distinguishes users; used to throttle request rate | 24 hours |
3.3 Marketing and Advertising Cookies
These cookies are placed only with your consent. They are used to deliver adverts more relevant to you and your interests, and to measure the effectiveness of advertising campaigns.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
_gcl_au | Google Ads | Used by Google AdSense for experimenting with advertisement efficiency across websites | 90 days |
_gcl_aw | Google Ads | Stores click conversion information for Google Ads campaigns | 90 days |
IDE | Google DoubleClick | Used by Google DoubleClick to register and report the website user's actions after viewing or clicking one of the advertiser's ads | 1 year |
test_cookie | Google DoubleClick | Used to check if the user's browser supports cookies | 15 minutes |
3.4 Functionality Cookies
These cookies allow the website to provide enhanced functionality and personalisation, such as remembering your navigation state. They are set by us and are always active as part of site functionality.
| Cookie / Storage Key | Provider | Purpose | Duration |
|---|---|---|---|
cookieConsent | This website | Remembers your cookie consent choice so the banner does not reappear on every page | 1 year (localStorage) |
4. Third-Party Cookies and Data Transfers
Some cookies listed above are set by third parties (primarily Google LLC). When you consent to analytics or marketing cookies, data may be transferred to Google's servers, including servers in the United States. Such transfers are covered by Standard Contractual Clauses or Google's UK Adequacy framework.
We have no control over third-party cookies beyond enabling or disabling the services that set them. For more information on Google's data practices, please refer to Google's Privacy Policy.
5. How to Manage Your Cookie Preferences
You have several options for managing cookies:
- Cookie banner: Click "Manage" in the cookie banner at the bottom of any page to adjust your preferences or withdraw consent at any time.
- Browser settings: Most browsers allow you to refuse or delete cookies via their settings. Note that disabling essential cookies may affect website functionality.
- Google opt-out: You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
- Google Ads settings: You can manage your advertising preferences via Google's Ad Settings.
- Your Online Choices: For managing interest-based advertising from multiple providers, visit youronlinechoices.eu.
6. Changes to This Cookie Policy
We may update this Cookie Policy to reflect changes in the cookies we use or for legal, regulatory or operational reasons. The "Last updated" date at the top of this page will reflect any revisions. We encourage you to review this page periodically.
7. Contact Us
If you have questions about our use of cookies, please contact us:
- Email: info@elbowscrub.world
- Post: The Redwood Nutrition Review Ltd, 14 Clerkenwell Road, London, EC1M 5PD
- Telephone: +44 20 7253 4817